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URL: http(https)://px.adhigh.net/rtb/direct_banner?[params]
Base parameters
| Name | Mandatory | Description | Example |
|---|---|---|---|
| pid | required | The ID of the underlying publisher, registered in the platform. | pid=4 |
| tid | required | The ID of the publisher Tag. | tid=abc |
| size | required | The size of the banner. | size=320x240 |
| resp_type | optional | The type of the output:
Default: RAW | resp_type=JS |
| floor | optional | Floor price for the advertiser bids. | floor=1.13 |
| cpm | optional | The CPM price in the currency of the Publisher. Unless provided, the price will be taken from special Tag configuration. Unless, it will be taken from Publisher configuration. Unless the CPM will be equal to the bid, made by the advertiser. | cpm=5.3 |
| cur | optional | Bid currency. Unless provided, will be taken from the Publisher configuration. | cur=USD |
| url | optional | Url of the page. | url=google.com |
| pburl | optional | Passback URL. After an empty bid or error, request will be redirected to this page. Unless provided, will be taken from the Publisher configuration. | pburl=anotheradserver.com |
Web inventory
| Name | Mandatory | Description | Example |
|---|---|---|---|
| sid | optional | The ID of the publisher web site. | sid=xyz |
| url | optional required for Server to Server integrations | Url of the page. | url=google.com |
In-App inventory
| Name | Mandatory | Description | Example |
|---|---|---|---|
| app_bundle | required | The ID of the application (bundle id) | app_bundle=495583717 app_bundle=com.example.android |
app_name | optional | The name of the application | app_name=My%20Application |
app_storeurl | optional | The store url of the application | app_storeurl=https%3A%2F%2Fitunes.apple.com%2Fru%2Fapp%2Finstagram%2Fid389801252%3Fmt%3D8 |
| app_cat | optional | The category of the application (IAB terminology) | app_cat=IAB12 |
| device_type | optional | Device Type: 1 - Mobile/Tablet | device_type=4 |
| device_make | optional | Device Manufacturer | device_make=Apple |
device_model | optional | Device Model | device_model=iPhone |
device_ifa | required | Device Advertising ID | device_ifa=8FCDB488-8814-46A8-A485-003DAB51E1DE |
Server to Server integration
| Name | Mandatory | Description | Example |
|---|---|---|---|
| ip | required | The IP address of user device. | ip=123.12.12.121 |
| ua | required | The User-Agent of user device. | ua=Mozilla%2F5.0%20(X11%3B%20Linux%20x86_64%3B%20rv%3A63.0)%20Gecko%2F20100101%20Firefox%2F63.0 |
| url | required for Web inventory | Url of the page | url=google.com |
Video inventory
URL: http(https)://px.adhigh.net/p/direct_vast?[params]
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