Segments from cookie sync

GetIntent able to build a segment using cookie sync pixels by matching pixel parameters against defined conditions.

Example: 

You may send cookie pixels like this one "http://px.adhigh.net/p/cm/partner?u=USERID&age=25&country=France" and GetIntent will process the pixel and match parameters (age, country) against Segment Rules defined my a manager, so the user might be associated with some age-group segment or country-group segment.

Segment Rules

Query param condition

This rule allows to add a user the segment if cookie sync pixel has a parameter which fits to the conditions. A rule may have multiple conditions and a query parameter should satisfy all these conditions to trigger segment association.

Available conditions

• equals 
• not equals
• less or equals
• greater or equals 
• less than
• greater than

Available data types

• string
• integer
• float
• boolean
• date time

Query param country group

This rule adds a user the segment if cookie sync pixel has a parameter with country name matching a country group (Schengen, Asia, Australia, etc.).

Query params days difference

This rule adds a user the segment if cookie sync pixel has two parameters with dates with appropriate difference.