Self-service DSP Getintent allows you to quickly run a retargeting campaign.
- Retargeting with regular creatives
- Dynamic retargeting based on YML feed.
To start retargeting follow these few simple steps:
- Plase the Getintent pixel on an advertiser's site or in the letter: JS pixels placing specification, Non-JS pixels placing specification (mailing, etc.)
- Create a retargeting segment using our flexible audiences constructor: Segments Settings
- Select a created segment in campaign settings: Campaign Settings
- Configure and add a dynamic creative based on YML feed (optional for dynamic retargeting): Adding YML feed and dynamic creative settings