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To upload a 3rd-party creative, choose the ‘3-rd party’ option in a menu in the "Creatives" tab.

Then you’ll see the 3-rd party creative adding window:

"Name" – enter a creative’s name
"Format" – enter a creative's format (eg: 240x400).
NB! Third-party creative must fit only one format.
"HTML" – enter an ad’s code
"SSL-compliant" checkbox – fill it if a creative’s code works with https.
NB! It a creative doesn’t work with https but the checkbox is active, an ad is going to be called but it’s content won’t be shown on https websites => this impression will be shown in statistics but in fact user won’t see an ad.
For proper functioning of 3-rd party creatives in Self-service DSP Getintent you must add a click macro ( [[CLICK_PREFIX]] or [[CLICK_PREFIX_ENCODED]]). It is needed for click tracking and using Target_CPC strategy. Also, if the click macro is absent it might be the reason of blocking on some SSPs and our partner’s websites.
NB! Every 3-rd party system has its own rule for click macro adding. For correct adding of click macro you need to contact technical team of a code provider platform.
AN EXAMPLE OF A 3RD-PARTY CREATIVE WITH CORRECTLY ADDED CLICK MACRO (GOOGLE DOUBLECLICK):