For a proper dynamic creative functioning you need to have XML feed with products.
Getintent DSP supports following types of product feeds:
- Yandex Product Feed (YML)
- Shopify Product Feed
- Google Product Feed
Required tags:
<offer id="required (equals a product_id or item, that is delivered to our pixel on a website. This number should be unique">
<url>required(a product's URL on a website)</url>
<price>required</price>
<typePrefix>could be replaced by the NAME tag</typePrefix>
<vendor>could be replaced by the NAME tag</vendor>
<model>could be replaced by the NAME tag</model>
<description>optional</description>
<picture>required (a product image URL)</picture>
</offer>
<url>required(a product's URL on a website)</url>
<price>required</price>
<typePrefix>could be replaced by the NAME tag</typePrefix>
<vendor>could be replaced by the NAME tag</vendor>
<model>could be replaced by the NAME tag</model>
<description>optional</description>
<picture>required (a product image URL)</picture>
</offer>